Jan
15
Planning a wedding can be an incredibly difficult, expensive and time-consuming thing to do. Getting all of the details right is one of the hardest parts of it all. One part of that planning includes putting together invitations.
When you own a business, you will observe that everyday is a hectic day for you. In this regard, it is important that you make advertising campaigns so that you will be able to lead many customers into your way. With greeting card printing and envelope printing , you will surely achieve your goals. What you have to make sure is that these two are well presented in a manner that they will easily reflect the good image of your company. Having a well designed greeting card printing and envelope printing will give you more access to the business opportunities that are lurking in the corners.
Competition is tough so you have to be equipped with all the tricks when it comes to advertising. The theme of the envelope printing and greeting card printing should be appropriate for the occasion. For instance, if it is Christmas, the designs should be related to it. The envelope printing and greeting card printing should create a good effect for the celebration. The images should also be similar to the mood of the season. There are lots of choices and people will be able to bring to mind what you are trying to market.
The colors should also be well-chosen. Do not just go for your favorite colors. They should match the background and the texts so that it is readable for the customer or the person you have given the envelope printing and the greeting card printing to. It is important that you are able to portray creativity in a professional way when it comes to envelope and greeting card printing. These two should be able to represent your company as well as the subject matter that you want to impart to your clients. A good greeting card printing and envelope design will give you a great boost in the business world today.
Spread the cheers these coming holidays and share your festive spirit through greeting cards. Craft and design greeting cards that would liven up the nearing holiday seasons. Start your greeting card printing early and send them out early as well so you can be one of the firsts to greet each and everyone.
The holidays are a great reason to start making greeting cards which you can send out to friends, neighbors, family, employees, clients and business partners among many others.
If you want to keep in touch and even widen your social connections or circle of friends, start by designing your very own cards that would become an intimate taken of affection.
There are so many events or activities that occur during the holidays starting October that making a hundred or so greeting cards wouldn’t be a problem. Greeting cards are flexible enough you can use them as invitations or gift tags as well.
Practical Design Ideas for the Coming Holidays
The holidays are just around the corner. If you truly want greeting cards that are truly unique and those that truly communicate your message, then start designing, sketching one now. Use these ideas to help you remember and embody the spirit of the holidays in your cards.
1. Choose the right words to imbibe the theme. Greeting cards work nicely when the message is consistent with the image of the greeting cards. There are certain words that fit certain occasions, so be sure to choose your words wisely. But, do not be afraid to play with words.
One example would be Have a Spook-tacular Halloween. For Christmas, it can be a simple Have a White and Merry Christmas.
2. Remember to use identifiable images. Identifiable images on your greeting cards immediately set the scene. It makes the readers aware of what the greeting card is all about.
However, this is not to say that you should limit your imagination to these popular images. Be sure to put your own creative touch especially if you don’t your greeting cards to look like anyone else’s.
Nevertheless, remember to use these images to help inspire you bring out the season’s theme in your greeting cards.
Popular Images and Themes for Halloween
Haunted house, spiders, full moon, witches, cauldron, costumes such as vampires, mummies, Frankenstein, bats, jack-o-lanterns, candy corn, the headless horseman, ghosts, spooky trees, eyeballs, black cats
Popular Images and Themes for Thanksgiving
Scare crows, thanksgiving feast with the turkey, cranberry sauce, pumpkin pie, pilgrim scene and the like.
Popular Images and Themes for Christmas
Fireplace, snow men, the Nativity, snow angels, Christmas trees, presents, mistle toe, Christmas wreaths, egg nog, milk and cookies for Santa, Santa Claus and his reindeers, Christmas socks, and candy canes.
3. Thematic Colors are important too in achieving the look of a greeting card for the holidays. Halloween and Thanksgiving are dominated by the warm colors of autumn. Other than that, Halloween is identified too with colors of black and orange.
Christmas, on one hand, are the colors green, red and white like the colors on the stripes of a candy cane.
There are still plenty of ideas to go around for making greeting cards these holidays. And with these special occasions fast approaching, be sure to read more on various design tips for your greeting card printing.
There are postcard printing services or company that offers different options for your postcard printing. The standard specifications for postcards too vary in the same process.
Size can differ. There are those that offer 5×7 postcards, while others a more sensible and familiar 4.25×6 postcards. Aside from this, the card stock may also differ; there are those that offer a 12pt. card stock while a thicker and bodied 14pt. postcard is also available.
The varying standard options provided by printing companies may be quite confusing at first. After all, what is truly a standard choice?
Defining the Standards in Postcards
When it comes to postcard printing, there are standard selections which you can take. These standards are what they are because they are the popular choice. Having the popular vote does not necessarily mean that the standard options or specifications on postcards are the only ones available.
Standard 12pt. card stock postcards are not the only standard. This does not make it the sole option you have as there are printing companies who can give you a more flexible selection. It can offer you varying postcard sizes without having to customize them. It also offers a different card stock, having one with more weight to it is of no problem either.
Sometimes, all it takes is figure out which printing company can give you a “higher” standard when it comes to your postcard printing projects. In this manner, you can get postcards at the same or even lower prices, with postcard specifications that surpass others.
14pt. Gloss Cover Stock
What does it mean to have your postcards printed on a 14pt. Gloss Cover stock? You can easily avail a 14pt. gloss cover without having them customized. This can also be ideally printed with more than one size. If you can find a printing company with more flexible size options for your postcard printing, then all the merrier.
There are benefits which you can enjoy if you enjoy having more value for your money by obtaining 14pt. gloss cover.
1. With a 14pt. gloss cover, you no longer have to customize your postcards which may cost you more time and money.
2. With custom printing, you may have to deal with a longer turnaround time. This may prove inconvenient since online printing should give you the ease of printing.
3. Flexible sizes, again, prevents you from customizing your postcard project. This is why a variety in sizes in important so you can work with your postcard project with the desired timeframe and budget in mind.
With a 14pt. Gloss Cover stock, you stand to gain these advantages and more. This card stock is appealing as it offers the same smooth and bright white quality ideal for full color printing.
• The smooth quality of the paper holds inks well. Making reproduction of images and other details in fine and sharp quality.
• The whiteness of the paper allows it to absorb more light which your prints uses to bring out the vibrancy of the colors of your postcard designs.
• The 14pt. card stock is of course more durable and hardy. The thickness of the paper is practical for postcards are shipped out and must endure the long journey.
• The 14pt. Gloss cover stock too has an Aqueous coating which gives your prints a soft, glossy finish. This gives it a polished look that makes postcards professional looking.
Know your printing options better and get better standards from your postcard printing services provider. Know your worth and get a true-value postcard with a 14pt. Gloss Cover Stock option.
Your business could be getting more customers and making more money through proper branding and by communicating with the right target market. At the current rate our economy is in right now, companies cannot afford to waste valuable resources with broadcast media. It is hence, more practical and effective to use a well targeted means of reaching your audience through direct marketing. Postcard printing and postcard mailers are good examples of effective direct marketing tools you can use to improve branding, awareness and communications with your specific target market. Postcard printing is much more targeted because of the utilization of a mailing list with selected recipients most likely to react favorably to your efforts.
Consider the following factors before deciding on a postcard printing project.
1. Postcard Design
The design of your postcard printing project will help build the rapport you need for your branding and sales efforts. A well designed postcard mailer can bridge the gap and convince a customer to switch to your brand and improve sales.
You can try to create your own postcard design, if you have the tools and skills to make them. Otherwise it is best to let the experts deal with designing the right postcard for your campaign.
2. Postcard Printing Quality
Postcard printing quality plays a big role in improving sales. Make sure to get a reliable postcard printing company to produce your postcard mailers as it represents your company. Any postcard printing defects will be regarded as a weakness for your company and blemish its credibility.
Choose a postcard printing company that has extensive experience, uses quality equipment and understands the importance of upholding standards of excellence.
3. Postcard Mailing List
A well defined mailing list can create hot leads that need little or no convincing at all to try your products and build brand preference. The careful selection of a fine tuned mailing list for your postcard printing project has to work hand-in-hand with the design and message of your postcards.
By attending to the details in your postcard design, postcard printing quality and postcard mailing list, your business will improve sales and attain market leadership. Consistent marketing efforts will have to be implemented to maintain your brand status. Improving sales is very possible with postcard printing.
Get professional help covering all the aspects of design, printing and mailing from one of the industry leaders in postcard printing at www.mypostcardprinting.com.
Los Angeles is one of most popular cities in the world. Its famous sights and sounds have placed itself on the map at a global scale. Every year, hordes of tourists flock to this city. And every year, these tourists take with them memories and souvenirs – one of which is the postcard from LA post card printing companies.
With millions of people pouring in to the city every year, no wonder it takes a large amount of postcards to satiate their needs for souvenirs. And with this great demand, the LA post card printing answers.
More than anything, LA post card printing companies are just simply some of the most economical and practical choices. With the fast paced world and the ever growing demand for postcards, LA post card printing companies are more than geared towards facing the challenges.
Post cards have so many audiences. Tourists and locals alike can enjoy these print materials. While tourists use these as souvenirs, local immigrants use it as a convenient and cost effective way to say hello to its native homeland, and others residents, of course, receive this in this mails as promotional materials.
Yes. Even though post cards are intended for correspondence, the business sector has tapped into it in order to reach their market audience more directly.
With LA post card printing, you can create almost any kind of postcard you want to send out. You can use inspiration from common themes found in many post cards to start you off with your design.
Postcard Themes
1. The most common theme of postcards is scenic views like the ocean or landscapes such as the mountains and canyons. This can be alternately replaced by famous monuments, establishments or buildings that are signature of a particular place.
However, the key idea to this is to learn how to capture and create great composition in your work, be it with natural landscapes or cityscapes. Crop your images and see in which angle would clearly emphasize the immense size of the mountain or create a fascinating shot of the city lights.
2. Special and local events are also famous post card theme. It includes historical landmarks, parades, highlights of the festivities and the like.
3. Animals indigenous to a particular place are always featured in postcards.
4. Famous personalities, local or not, are always a popular choice.
Design Ideas
Los Angeles postcard printing companies also evolve through time and their designs also change as time goes by. Different styles are now used thus the range of potential clients also become wide. Since Los Angeles have a lot of audience to cater to, it has a few ideas up its sleeves on just how to design your own postcards.
1. Personalize your postcards. Have your own photos, which must be at least 300dpi made into postcards. Not only will you be able to have your own face printed onto paper, but you can send it to hundreds of people since post card printing is a cheap venture.
2. However, if you want a more photos in your postcard, then do it. Create a collage and put together the places you have been to while traveling and send it off. Postcard printing allows you the flexibility to create whatever you want and express yourself.
3. Added to this, LA postcard printing only takes a few days. And so, while you complete your vacation, you would have been able to send off your very own postcards to friends and family.
4. LA post card printing is easy since you can just go online, upload your design, pay up and it’s done. You can go back to your vacation while we process your prints. At the same time, we can mail them for you so you don’t have to worry a thing.
5. And if you are tired with the seemingly old looks of postcard, then change the way it feels. Die cut your postcard into a different shape and see how that will work for you. No more boring angular corners or rectangular shaped postcards. Now you can have it the way you want it.
Los Angeles post card printing makes your printing job a true convenience. You can relax and enjoy a full vacation while we print your postcards. Experience true ease, simplicity, service and value for your money with the leading postcard printing company you will only find in Los Angeles.
One of the main reasons businesses are attracted to postcard printing is its cost-effectiveness, especially when compared to other marketing strategies. However, there are some mistakes you want to avoid toe ensure your postcard printing is as cost effective as possible.
The wrong way to commission postcard printing
In the past, you could order your postcards by calling and finding the cheapest printer in town. You then gather up a mailing list of prospects (or gather up your own mailing from your clients). You spend the next several hours, or even days, addressing the postcards by hand. You then spend another hour placing the appropriate postage on the postcards before making a special trip to the post office. While this is one approach to postcard printing, it can be quite tedious and time-consuming.
A more convenient, streamlined option
A more convenient, effective approach is to work with a company that offers postcard printing and mailing. These companies will take your mailing lists and automatically print the address on them for you. Then, for the added cost of a stamp, they will put on the postage and send the postcards to your customers.
This approach to postcard printing will usually save you time and money. Often, the charge for printing the postcards is only a few more cents than the cost of the stamp. In addition, when you calculate the time saved in addressing and stamping the postcards yourself, this approach is even more effective.
Creating the perfect postcard
Keep in mind that regardless of the company you choose to perform your postcard printing and mailing, your postcard’s message will only be effective if it is well designed. To make sure that your postcard printing is effective, consider these tips:
- Use a well-written headline. You have about two seconds to catch the reader’s attention, and thus, the headline should be powerful. It should be easy to read, bold, and stand out from everything else on the postcard.
- Use graphics to your advantage. Graphics can make or break a postcard; choose ones that clearly illustrate your branding strategy or message.
- Have a clear call for action. Your postcard should be a way of opening the door to business. This means that it has to have a clear call to action, whether it is to visit your website, come to a sale, or call for an appointment.
- Don’t over-inform. If your postcard looks like a textbook, no one will read it. Simply give them the basic information that they need to know, and only enough to stimulate the reader’s interest. Keep the postcard as simple as possible.
Often, the printing company that performs your postcard printing will offer pre-designed templates for your convenience. This makes choosing your postcard design simple – all you have to do is upload your custom graphics and text. Before you know it, your postcards shall be instantly on their way to your customers’ mailboxes!
A good postcard print company is known for the printing services it offers, all of which should only be of the highest possible quality. A postcard printing company is expected to deliver a wide array of print products.
Nowadays, postcards are the ideal vehicle for marketing a business. Individual entrepreneurs, multi-national corporations, small businesses and self-employed professionals use postcard printing as an effective marketing vehicle for achieving immediate results.
Following are some guidelines which you should consider when selecting a postcard printing services provider for your company:
The Color
The color should attract the customer’s attention in an instant and also be aligned with your logo. Discuss and decide the colors with the postcard printing services provider before the design is finalized. The colors on a postcard can affect people’s interpretation of the message you’re trying to get across. When choosing a color scheme, you should ask yourself some questions before finalizing your choices:
• Who is in your target market? Is it predominantly a male or female? What age groups do they fall under?
• What is the ‘in’ thing or the latest trend while the event is running?
• What is your promotion all about?
• What other celebrations coincide with your promo?
The Design
The design is the most important aspect of postcard printing. Make sure that the design of your postcard is done by a professional. However, if you can’t afford a professional you can find a postcard printing services provider that offers free templates and designs for its customers.
The Message
You may have already used the same message in the course of your promotions. However, the same message can be delivered in different variations. Follow these steps:
• Alter your tone depending on your customer. Your message can be written in an upbeat manner, or with humor. It can be plain and simple, depending upon the targeted segment.
• If you have a tag line that people already associate with your company and products, stick to it. However, you can experiment with other tag lines until you find something that will stick to your brand.
In a rush to get a postcard printing project finished for a big campaign? Don’t stress yourself with the troublesome details of designing your postcards. You too can have professional looking, high quality postcard prints at a very affordable price by using postcard design templates. By using templates, you can cut the time it takes to design a postcard mailer by half.
To get the professional looking custom postcard you like, follow these simple instructions below taken from the MyPostCardPrinting website.
1. Choose a Template.
Choose a template from any of the postcard design categories listed at the MyPostCardPrinting website. And then pay for the design services to avail of the revision sessions.
The postcard design templates have been categorized according to industry application.
Accounting/Finance, Animals/Pet Care, Architecture, Art/Photography, Automotive, Beauty/Massage/Spa, Child Care, Civil Service/Government, Commercial, Communications, Computer, Construction & Trade, Education, Fashion /Apparel, Flowers/Candles, Health/Fitness, Holidays, Landscaping, Legal, Manufacturing, Medical/Dental, Music & Entertainment , Political, Real Estate, Religious/Spiritual,, Restaurants/Hospitality, Retail/Jeweler, Sports, Transportation, Travel and Wedding
2. Attach Design Instructions and Submit Project
After selecting a postcard template, send a list of the things you would like to be changed in the design you have selected. You can add logos, change words and such to customize your postcard design. There are 2 rounds of revisions allotted for you to perfect your postcard design. Should you require additional revisions beyond the complimentary 2 revision sessions, an additional $25 per revision charge will be applied. The quality of work is extra ordinary. The postcard design revisions take 4 business days to complete.
3. Final Approval of Postcard Design
After the revisions rendered by an expert team of graphic artists, your design can finally be ready for production. At this stage, every aspect of the postcard design has to be screened to make sure no errors are printed. It is always a good idea to have your postcard designs checked before printing.
4. Postcard Printing
If you are satisfied with the results of your postcard design, it can now be printed in the quantities you require. Another advantage of MyPostCardPrinting is their use of CREO fully automated direct-to-plate printing machines that produce excellent quality postcard prints on 14 pt. quality gloss paper. The use of CREO LOREM 800 machines minimizes the risk of human error and passes on the savings to the buyers.
Find quality postcard printing and postcard designs at www.mypostcardprinting.com.
You might be one of the thousands across the nation laid off work thinking of starting your own business or perhaps already have one existing and currently struggling to make a profit. The recession has hit us hard, and we all need to find ways to save on our postcard printing without compromising quality. A postcard mailer can say a lot about your company. Make a good lasting impression and uphold the standard of excellence of your postcards.
Here are some tips on how you can get additional savings on your postcard printing.
Stick with Standard Sizes
A postcard print does not need to always be 4″x6″. Stay ahead of the competition by making innovative postcard designs that stand out. Be careful not to choose an extremely misshapen postcard orientation as it tends to turn people off. Naturally, the standard postcard size of 4″x6″ would be the most economical.
Standard sizes are as follows:
4″x6″
4.25″x6″
5″x7″
5.5″x8.5″
6″x9″
6″x11″
Buy in Bulk
I don’t suppose I need to explain the fact you can get bigger savings for poster printing in bulk orders, but just in case you think otherwise, look at the computation below taken from http://www.mypostcardprinting.com and use it as a guide. MyPostcardPrinting.com is a quality supplier with impressive credentials that offers affordable and reliable postcard printing, designing, database listing and mailing services.
A 4″x6″ full color single-face postcard using top quality 14pt. cover gloss paper at 100pcs digital press comes to $28.56 or $0.02856 per piece.
A 4″x6″ full color single-face postcard using top quality 14pt. cover gloss paper at 500pcs offset press comes to $52.35or $0.10471 per piece.
Specs: Total Cost Cost per piece Volume Discount
4″x6″ x 1000pcs $57.46 $0.05746 (base)
4″x6″ x 10000pcs $266.58 $0.026658 (46.39%)
Specs:
Total Cost
Cost per piece
Volume Discount
4″x6″ x 1000pcs
$57.46
$0.05746
Base
4″x6″ x 10000pcs
$266.58
$0.026658
46.39 % discount
Notice that the more pieces you produce, the lower the cost per piece becomes. Meaning you already save by ordering in higher quantities. You can also get an additional volume discount for orders. A single 10,000pc order costs $266.58, while a total of 10,000pcs at 1,000pcs per order will total $574.60. Almost twice the cost if you order separately.
Ask for FREE Design Help
Get the most from your postcard printing supplier by asking them to help you design your postcard. MyPostCardPrinting offers design assistance along with template postcard designs that you can choose from and have revised by professional graphic artists. Just indicate the details you wish to have on the template design of your choice, check the prepress layout and then you can already get your postcards in as short as 1-day. No need to hire a designer for your postcard design requirements. Everything you need to make an excellent, affordable and quick postcard is conveniently within reach.
For more information about how you can make the most of your postcard printing requirements and maximize the value of postcard designs, visit the MyPostCardPrinting website at www.mypostcardprinting.com. Good luck and don’t forget that you have the right to ask for discounts.