Varian Custom Marketplace

PROJECT DESCRIPTION

Originally contacted by the clients Ad Agency, Manifeste, I was asked to put together a bid and project timeline for a large marketing project, The Varian Custom Marketplace. I was awarded the bid and for the better part of twelve months, I oversaw a development team of four other programmers.

The website allows partner cancer centers to easily create marketing materials custom-tailored to the center’s needs using templates designed by Manifeste using Adobe InDesign. The VC Marketplace offered a wide range of print collateral templates ranging from business cards, to postcard and brochures and it allowed users to customize them for their facilities using a 100% web based UI.

As the lead developer for The Varian Custom Marketplace, I chose the use the open source version of Magento eCommerce and PrintUI, a leading web-to-print framework built on Adobe InDesign.

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